Na katerih kanalih (paid/organic/website) uporabljate Influee UGC?
Meta (advertising + organic)
Tiktok (advertising + organic)
Kaksni so bili rezultati vsebin?
Influee UGC works really well for our organic social media channels, especially UGC photos. We benefit in particular from increased engagement. On average, a UGC post has a 17% higher engagement than other still images.
In ads, UGC video ads have a similar performance to our professionally-shot content, for the fraction of the price. This results in up to 7x higher return in comparison to our other video content.
Influee platform has drastically improved our processes. Not only for finding new talent in "niche" markets extremely fast, but for managing all of our creators who reach out to us on our social media. We get a lot of inbound requests from creators and influencers and the only way to manage them is to onboard them to the platform. We re-collaborate with our best-performing creators on a weekly or monthly basis. That means that we save 100+ hours of our team's time each month, because processes such as negotiating deals, briefing, product selection and payments are not manual, but rather automatic and transparent for all team members - from influencer marketing managers, social media managers, editors, CMO and finance department.
Testimonial
Influee UGC has been a game-changer for our organic social media strategy. The UGC photos drive significantly higher engagement - on average, 17% more than other still images. In paid ads, UGC video content performs just as well as our professionally shot content, but at a fraction of the cost, delivering up to 7x higher returns. Beyond content performance, the Influee platform has completely streamlined our workflow. Finding niche talent, managing inbound creator requests, and re-collaborating with top-performing influencers has never been easier. With automated processes for deal negotiation, briefing, product selection, and payments, our team saves over 100 hours every month. The transparency and efficiency benefit everyone - from influencer marketing managers to finance. Influee is an indispensable tool for scaling our creator collaborations effectively!
HoMeSo
Koliko oglasov testirate za posamezen brand vsak mesec?
100-150, mostly UGC videos
Na katerih kanalih (paid/organic/website) uporabljate Influee UGC?
Meta in TikTok (advertising + organic)
Website
Kaksni so bili rezultati vsebin?
We made 10 videos on our first campaign at influee and results were phenomenal. I have to emphasize the price - the average price for one video was around 20 EUR only! We also found an overall winning creator, who is now "the face" of our ad campaigns since any variation of her video performs great. In numbers, we are talking about a 20% lower CPA on average in comparison to our other creatives - a huge success!
Testimonial
"Working with Influee and their creators has been great. We were looking for a specific type of creator who is a bit older (over 35 years old), which is extremely difficult to find. Not many creators fit our criteria, because we are a premium brand and need high-quality content. At Influee, we were matched with high-quality creators for an even more amazing price. We continue working with a few of them now on an ongoing basis through influee."
JoyMins
Koliko oglasov testirate?
Currently, we test about 30 ads per month
Na katerih kanalih (paid/organic/website) uporabljate Influee UGC?
Instagram organic
Meta Ads
Kaksni so bili rezulati?
On Italian market, we were able to see an uplift in conversions and increased website traffic. We saw about a 10% decrease in CPA in comparison to old UGC videos. However, website traffic was significantly better, about 15% higher than our old creatives. We were able to gradually increase our budgets.
For German market, we found 2 winning creators. We asked them to make 5 additional videos (new angles) with 10 different hooks. That allows us to create 100s of unique ads to fuel our ads. Ordering raw footage with a few extra hooks is the budget-friendly hack I wish I knew sooner.
Testimonial
"I used to look for creators on other platforms like Fiver.. But after having multiple bad experiences with creators ghosting me or not providing quality content, I had to make a change to a more reliable partner. As a new/smaller business I am limited with my resources, especially time. I do a lot of things myself - I make the strategy, do advertising and sometimes even edit content. Using Influee helps me get things done faster and hassle-free. Creators are reliable, responsive, and they provide great value for money. Can't recommend this tool enough."